Social bookmarking websites such as Digg, Yahoo Buzz and reddit etc. get frequented by thousands or even hundreds of thousands of visitors each day who bookmark and exchange bookmarks on an almost regular basis. This is the place where many experts believe websites get noticed and people tell others about good websites they have found, so if you are able to grab people’s attention here you can tune your business into lots of free traffic.
The basics
Social bookmarking services or websites is where people can sign up and find out what other people have bookmarked, commented on and found interesting. This is also the place where you as a website owner can sign up and present your website to the world with the help of an interesting description which should help attract people who visit and bookmark your website.
How to get noticed
Now because many of these services are free (especially the top 10) there are thousands of websites which are listed each and every day. However, only probably 1% of them manage to get hundreds of visits and lots of people bookmarking them. The reason for this is simple the vast majority of websites which are listed here are never regularly updated and their descriptions tell visitors nothing about what to expect. If you are able to write a description which builds interest and curiosity there is no reason why you won’t have thousands of visitors from these websites.
Anatomy of an interesting description
When writing a description you need to try and build curiosity by using spicy headlines. For instance if you have a car insurance website which you want to promote your headline should read something like ‘auto insurance set to rise by 10%’ and then follow this up with a few lines about how it may rise. The link you present should be to a short article on your website about how the government is raising interest rates followed by the punch line i.e. how your business can help them save money if they filled out a form right now.
You need to remember that information attracts people and not what you are selling and so by giving them interesting information on a regular basis you will be able to do business with them. The more links to good information you post from your website on these bookmarking websites the more traffic you will get and hence the more business you will do.
More you rely on Title and Description along with point to point limited and accurate information, its good to be recognized and bookmarked instantly
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